Benchmark your customer engagement

Companies which adopt a customer centric philosophy are 60% more profitable than those which are not focussed on the customer*.

We have developed this tool specifically to allow you to measure the level of your customer centricity. The results will give a benchmark for you to understand:

  • Areas of strength in your organisation
  • Opportunities for improvement
  • Components of a successful customer engagement strategy

When you have completed the assessment, you will receive feedback about the maturity of your customer engagement and a benchmark comparing you with other organisations.

 

*cmo.com